Introduction to Business

2nd Edition

Julian Gaspar, Leonard Bierman, James Kolari, Richard Hise, L. Murphy Smith, Antonio Arreola-Risa
eISBN-13: 9781942041207

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Introduction to Business, 2e, stands apart from other entries in the market for its ability to make the fundamentals of business understandable, functional, and relevant to students with little or no business background. The authors believe that the key to unlocking Introduction to Business for novice students lies in the texts unique, engaging pedagogy based on consistency, active learning, and current topics and examples.

Sold By Academic Media Solutions
ISBNs 9781942041191, 1942041195, 9781942041207, 1942041209
Publish Year 2015
Language English
Number of Pages 640
Edition 2nd